Peter Labrow. Writer, author and business-to-business marketer.
I’ve never believed that anyone should settle for being one thing. Being a writer and a marketer helps make me better at both. And their common lifeblood is storytelling, right?
Writing. Marketing. Two halves of a whole.
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Fiction and non-fiction author
I’ve written a top-rated horror novel, The Well. I’m co-author of a book about writing really great press releases, called Is It News? I’ve written professionally for around forty years, including for magazines, websites and all kinds of marketing copy.
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Business-to-business marketing
I help organisations work out where they want to go, then help them to get there. This includes taking products and services to market, managing marketing and communications projects, and building customer engagement through content marketing.